For Entrepreneurs Who Want To Grow a Business They Love AND That Loves Them Back…

Imagine — Knowing How to Attract and Inspire Your Perfect Ideal Client…

Marketing Yourself in a Way That Feels GREAT to You AND Your Ideal Clients…

Getting Your Message and Gifts Out Into the World In a BIG Way (OR… Keep your biz small and simple — this is about whatever you want your biz and life to look like)…

And, Best Yet, Enjoying a Profitable and Successful Business!

Sounds good? You're sooo in the right place!

My name is Michele PW, author of the bestselling “Love–Based Copywriting” books.

(FYI — copywriting is writing promotional materials that inspire your ideal clients to take action — nothing to do with protecting your intellectual property or putting a copyright on something.)

If you’re ready to learn proven marketing, copywriting and business strategies that will help you fall in love with your business all over again (not to mention get your message out into the world and into the hands of the people who need it) then let's roll up our sleeves and get this party started!

Want to learn how to do it yourself? Check out our books, products and mentoring programs right here.

Want us to do it for you? We'd love to! I have a team of copywriters and project managers who would love to help you transform your business. Check out our services here.

Not sure where to begin?

Start by getting your hands on our FREE "Love-Based Biz Toolkit" that includes 2 fabulous special reports:

• Love-Based Conversion Secrets: 5 Expert Strategies for Inspiring and Inviting Your Ideal Prospects to Become Ideal Clients the Love-Based Way
• From Solopreneur to Entrepreneur to Business Owner: 8 Key Steps to Easily and Effortlessly Transform Your Biz

  Click here to get started.

From the Blog

Does Fear Stop You from Starting—or Finishing—Your Creative Pursuits?   by Michele PW

How many creative projects are on your “to-do” list? Maybe they’re not on your immediate to-do list … because, well, you’re busy. But you’d really like to get to them … “someday.” If you had time. If you had talent. If you weren’t failing. Does this frame of mind sound familiar? If you’re attracting money […]

Do you know who your ideal client is?   by Michele PW

Do you know who your ideal client is? If you’re marketing based on a target market, or a niche market, then there’s something you have to know: it’s time to go deeper. It’s time to get to know (and I mean REALLY get to know) your ideal client. Whereas a target market is a broad […]

Does Money Really Love Speed?   by Michele PW

Studies have shown that the most successful entrepreneurs tend to make decisions quickly. And many, many business-related articles and studies say that money follows speed. The faster you move, the more money follows. But does it always work? And does it work for YOU? I believe money does love speed; and I also believe that […]

Is Money Trying to Teach You a Lesson?   by Michele PW

Mindset is a huge part of marketing. In fact, if you don’t master mindset—which I also call the inner game—then you’ll likely never master the strategies and tactics you employ (the outer game). But how do you do it? Part of mastering the inner game is learning the lessons money is trying to teach you. […]

Is the LOA working for you?   by Michele PW

Have you ever felt like the Law of Attraction just isn’t working for you, and maybe it’s all a bunch of baloney? I have good news: The Law of Attraction does work—IF you use it correctly. Chances are, if you’re not getting what you want, then you’re not using it correctly. And you’re not alone: […]